Category: KW Research

December Housing Market Update

Ruben Gonzalez, chief economist at Keller Williams, provides a high-level analysis of U.S. housing market trends and shares his outlook for 2019.

Housing Market Update with KW Chief Economist Ruben Gonzalez

The KW Blog team recently sat down with Ruben Gonzalez, chief economist at Keller Williams, to discuss the U.S. housing market. Gonzalez gave a high-level analysis of market trends and explained what this may mean for agents and their clien…

Key Takeaways from Gary Keller’s Market Update

At Mega Camp 2018, Gary Keller, co-founder of Keller Williams, took the stage with Jay Papasan, vice president of KW Publishing, and Ruben Gonzalez, senior economist with KW Research, to present his annual Market Update. This is a one-of-a-…

Why They’re Renting and What You Can Do About It

By Madiha Ashour, Consumer Research Analyst, KW Research
For many, the American Dream includes homeownership, yet according to the U.S. Census Bureau, almost 40% of people in the United States continue to rent. Intrigued, we sought to unde…

Part Two: Winning with Consumers in 2018 – Offer Unique Value

Keller Williams agents across the country are building moats around their businesses with unique, value-added services. At the same time, they’re positioning Keller Williams as the brokerage of choice. In part one of our consumer series, we…

Part One: Winning with Consumers in 2018

As a real estate agent, you provide a valuable service to your customers. Your understanding of your local market and ability to negotiate on behalf of your clients is priceless. Yet, in recent years, other companies have entered our indust…

KW Research Releases 2018 U.S. Home Seller Satisfaction Study

Understanding how to provide exemplary customer service that leads to a high level of customer satisfaction is crucial in today’s competitive environment. With housing inventory at a historic low, real estate agents must build strong agent-…