Sometimes, we tend to over-complicate the lead generation portion of our business. Sure, technology and social media that have allowed us to be more creative but at the heart of it all, the simple fact is that wherever people are, there’s an opportunity to find a prospective customer. Successful real estate agents know this and are always on the look-out for a good lead – even if it’s not the most obvious place.
In KW MAPS Coaching’s BOLD Experience, students are challenged to think outside the sacred three-hour lead generation time block and make 100 contacts in a week. Does making 100 contacts in seven days seem like a daunting task to undertake? It might if you aren’t armed with lead generation ideas. Thankfully, we stumbled upon 50 from a KWU Master Faculty Instructor and team leader.



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